We’re growing the next generation of category-defining restaurant brands in North-America
The restaurant industry
has plenty of great ideas
but it’s short on systems.
The problem?
Great ideas don’t scale.
Great systems do.
That’s where we come in.
By leveraging our franchise growth platform, we build a system that scales great restaurants with speed, consistency, and strong unit economics.
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We fund the infrastructure of scale, so the restaurant founder can stay focused on what made the brand worth scaling in the first place.
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We build franchising the right way: we find great operators, set clear standards, and provide support that actually shows up.
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We find the corners that matter, use our scale to win the leases, and complete construction on budget and on time, again and again.
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We build brands people love (not just recognize) and we drive traffic to store, day in and day out.
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We turn what works in one store into a playbook any great team can run consistently.
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We protect the product and use our scale to improve margins, to deliver a consistent and profitable experience across all locations.
Our Franchise Growth Platform
Our Partners
Alex Shtein
Alex is a QSR titan with over 20 years of experience in scaling restaurants internationally. Most notably, Alex founded and scaled Canada’s largest and fastest growing Mexican chain, BarBurrito. Under Alex’s leadership, BarBurrito grew from 1 location in Toronto to 400+ locations across Canada, 1,300+ contractually committed franchise units in the U.S.A under the Barrio Burrito Bar brand, and signed master franchise agreements in India and the UAE.
Daniel is an award-winning marketing executive with over a decade of experience building and growing billion-dollar brands at Fortune 500 companies. Most recently, he led global strategy for Listerine at Johnson & Johnson. He was previously head of marketing for Neutrogena Sun in Canada, where he grew the brand to #1 nationally. Earlier in his career, Daniel oversaw marketing for Pepsi, Gatorade, and Mountain Dew at PepsiCo.
Daniel Metlitski
